A Swedish pop singer who moved from boy-band frontman to a solo career that included Eurovision.
For a quick sense of his sound, try "Happy X-Mas" or the earlier Weeping Willows single "Lose My Breath." They're both pretty direct.
He first got noticed singing for Weeping Willows on tracks like "Cry No More." His own songs, such as "Happy X-Mas," have a straightforward pop warmth that stuck with listeners even after a health scare in 2014. That return to performing says something about the guy.
He started with Weeping Willows in the mid-1990s. His solo debut "Magnus" came out in 2002, and he placed third at Eurovision in 2007. Later recordings include "Genom Natten" and "Another Rainbow."
Keep it compact: a lyric you come back to, a live memory, or the part of the catalog you would point someone toward first.
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