Mc Robson de Fortal

Mc Robson de Fortal came up in Fortaleza, Brazil, where his track 'Ostentação Com o Chefe' caught on as a local anthem. The song's flashy lyrics and heavy beats fit right into the ostentation music that was circulating in the city's streets at the time.

He put out a debut album called 'Ostentação Sem Limites' and followed it with records like 'Riqueza, Poder, e Fama' and 'O Chefão do Ostentação.' The music leaned on funk and rap rhythms, with production handled by DJ Iago and turntable work from DJ Maxwell.

Some critics took issue with lyrics that celebrated expensive cars and partying, but the sound kept finding listeners who recognized the style. Robson kept recording in that vein without much shift in direction.