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Canonical path: /tru-concept
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Artist profile
Tru Concept
Tru Concept formed in New York City in the late 1990s, with Othello and Substantial as the group's emcees. Their debut album 'Tru to the Game' came out in...
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Curated by Ethan Walker
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Tru Concept formed in New York City in the late 1990s, with Othello and Substantial as the group's emcees. Their debut album 'Tru to the Game' came out in 2000, followed by records like 'The Love Experiment' and 'Back to Basics.' They worked with vocalist Pershard Owens on the track 'Save Me,' which became their most recognized song.
Their music often dealt with social and political themes, which sometimes drew strong reactions. The group maintained an underground presence through the early 2000s with their blend of thoughtful lyrics and experimental production.
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