Yaire formed in 2006 around brothers Jorge and Gerardo Ortiz in Puerto Vallarta. They started playing small venues, working to build an audience. Their debut album 'Por Eso Te Amo' came out in 2011, featuring the song 'Al Menos Dime' that got attention for its emotional directness.
Their music pulls from traditional Mexican styles like banda and norteño, with songs like 'Donde Me Lleve El Viento' and 'Tu mayor tentacion' showing that mix. They followed up with albums in 2013 and 2016, keeping a steady output of regional Mexican music.
The band includes Jorge Ortiz on vocals, Gerardo Ortiz on guitar, Miguel Álvarez on bass, and Jorge 'Pantera' Medina on drums. They've kept playing and recording, with another album in 2019.
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